Lighthouse, BCG’s high-frequency data and analytics platform, allows companies to understand rapid shifts in demand, enabling dynamic planning and resource allocation during uncertain times.
Our Clients’ Success with BCG and Google Cloud
A national telco was receiving 5 to 10 million calls annually and needed to reduce the volume of calls and improve the overall customer experience. BCG, in collaboration with Google Cloud, implemented a GenAI model that tracked and analyzed the reason for every call. Over three years, the company reduced its call volume by 50% to 70% while significantly reducing costs.
A leading insurance company in India wanted to build a salesforce effectiveness tool to improve the effectiveness of its insurance advisors. BCG helped the company design and build a unique insurance app that empowered its advisors at every stage of their work, from initial onboarding to measuring progress against targets, working closely with Google Cloud to deploy and scale the solution.
A major US health system wanted to create a next-generation system that would help patients find care, manage their care journey, and pay for care—seamlessly. BCG and the health system created a unified, personalized, and seamless digital platform leveraging Google Cloud’s technology that allowed the client to improve the end-to-end patient journey, reduce operational costs, and achieve cumulative revenue growth of more than $100 million in four years.
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BCG’s Strategic Partnership with Mandiant
BCG's partnership with Mandiant, a cybersecurity division within Google Cloud, helps our clients build cyber resilience and respond more quickly to threats. Through this collaboration, we minimize our clients’ vulnerability to cyber attacks, offer technical and strategic guidance during an incident, and strengthen cyber capabilities to protect the business from future threats.
Explore Our Solutions
Data Intelligence AI by BCG X
Data Intelligence AI by BCG X
Deep Customer Engagement AI by BCG X
By integrating artificial intelligence into every customer interaction and delivering real-time, AI-driven recommendations at scale, DEEP AI allows companies to extract up to 40% more lifetime value from their client portfolios.
Deep Customer Engagement AI by BCG X
Fabriq Personalization AI by BCG X
Fabriq by BCG speeds marketing transformations by injecting automation, templatization, and precision targeting into existing marketing tech and processes—ultimately both scaling and hyperpersonalizing campaign execution.
Fabriq Personalization AI by BCG X
Conversational Commerce
Conversational Commerce is a collaboration between BCG and Google Cloud built to enhance customer engagement and experience, provide personalized interactions, and streamline sales and support processes.
Conversational Commerce
BCG and Google Cloud on the Ground
BCG and Google Cloud experts collaborate at events to engage with global leaders on the future of GenAI, cybersecurity, and cloud innovations.
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February 12, 2025
Bridging the Gap Between Technology and Organizational Change
As generative AI accelerates innovation, Anil Jain of Google Cloud highlights how organizations must rethink their workflows to keep pace, seize emerging AI opportunities, and tackle previously unsolvable challenges.
Client Success
At Google Cloud Next 2024, BCG’s Djon Kleine and Google Cloud’s Carrie Tharp explore how leading organizations are powering transformative change with GenAI and the practical steps businesses can take to achieve outcomes at scale.
BCG at Google Cloud Next
BCG joined leading industry innovators at Google Cloud Next '24 to discuss the cloud, generative AI (Gen AI), cybersecurity and other critical topics.
Our Latest Insights
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April 27, 2023
Data champions have outperformed laggard peers across major indicators such as revenue growth, sustainability, lead times, and employee attrition—a performance gap that is expected to widen.
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December 15, 2023
Generative AI can transform online chat sessions into something more real—known as “conversational commerce”—so retailers can reduce the necessity for support by people.
Article
April 8, 2024
Our de-risking framework can help you avoid the potential business and technology hazards on the road to a successful cloud migration.
Article
April 5, 2024
To advance their marketing maturity, brands must embed data, conduct full-funnel marketing planning, and deliver technology-enhanced consumer experiences daily.
Meet Our Leadership Team
