BCG X, Syneos Health, and Microsoft worked together to streamline and accelerate clinical trial services. Together, we built AI tools and platforms to deliver insights at key points in trial planning and execution. This effort also resulted in a new capability for up to 10x quicker upstart time and 7x faster speed to bring AI tools to the organization.
By leveraging the combined expertise of BCG and Microsoft, our clients can create world-class customer experiences, dramatically accelerate the pace of software development, enhance clinical trials, drive industry-leading innovations, and much more. By blending human and technological capabilities, we help clients realize the value from AI investments quickly and achieve sustained advantage.
Operating across a wide range of industries—from healthcare to retail to social impact—we combine strong technical capabilities to build lasting, impactful solutions with deep expertise in driving transformative change in the business. Fueled by state-of-the-art technologies and continuous innovation, BCG and Microsoft jumpstart digital transformations and drive organizational change, enabling clients to solve their most pressing and multi-faceted problems.
Our Clients’ Success with BCG and Microsoft
Video
February 23, 2024
Harnessing AI to Accelerate Clinical Trials
Video
April 23, 2024
How UNICEF Is Bridging Social Divides with Digital Tools
In partnership with BCG, Microsoft, and the University of Cambridge, UNICEF created the Learning Passport, a digital education platform that ensures continuous access to quality education for children, youth, and teachers in low- and middle-income countries. The program supports 7 million users in 40 countries, many of whom are facing conflict, living as refugees, and coping with natural disasters, and is on track to reach 55 million learners over the next 10 years.
A global chemical and service company had an ambition to significantly grow Digital revenue over three years. BCG and Microsoft worked with the company to build a new digital product and business to drive in-moment operational efficiency using AI-enabled technology. The new business will transform a core part the client’s business model and has the potential to generate more than $1 billion in revenue.
A multinational automotive company wanted to build an industry-first, AI-driven marketing engine—and launch use cases that would pave the way to the AI future. In collaboration with BCG and Microsoft, the automaker created an AI-driven personalization engine that is on track to reduce marketing costs by $50 million in the short term and has the potential to capture $10 billion in value over the long term.
BCG and Microsoft on the Ground
BCG and Microsoft experts collaborate at events to engage with global leaders on the future of GenAI and cloud platform capabilities.
Video
January 23, 2024
GenAI in the Workforce
At
Davos 2024, BCG’s Sharon Marcil and Microsoft’s Deb Cupp delve into the effects of
GenAI on today’s workforce, and the opportunities GenAI provides to improve productivity, efficiency, and creativity.
Video
July 1, 2024
Two Focus Areas in a Company’s AI Journey
AI as a personal assistant is powerful. The next frontier is using AI to make entire processes more efficient, says Microsoft’s Jared Spataro at
Cannes Lions 2024.
Our Latest Insights
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January 4, 2024
New GenAI offerings can benefit virtually every aspect of an organization, boosting efficiency and productivity in areas ranging from R&D to commercial activities.
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June 20, 2024
Value creation is back in fashion at TMT companies, with $15 trillion created over the past five years. AI is already making an impact.
If 10% of the World Were Developers: GitHub’s Mario Rodriguez
Mario Rodriguez, senior vice president of product at GitHub, explains how the company’s AI assistant, GitHub Copilot, keeps developers engaged in their work as they develop software solutions with the help of artificial intelligence.
Article
January 11, 2023
To meet ambitious climate goals, companies must rapidly reskill workers—and share the lessons they learn with others.
