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Ajay Chowdhury is a member of BCG X, Boston Consulting Group’s tech build and design unit, specifically leading global efforts in building new products, services, and businesses with deep tech.

Ajay has over 25 years of startup and venture experience helping clients build disruptive new digital businesses in a wide range of industries, especially consumer, retail, technology, media, and telecommunications. Ajay has particular expertise in mobile, e-commerce, digital media, data analytics, digital retail, and government; and strong functional expertise in sales, strategy development, product development, and fundraising.

Before joining the firm in 2015, Ajay was CEO of Seatwave, a leading European online and mobile ticket marketplace that he sold to Ticketmaster. He was also Chairman and founder investor in Shazam, which was sold to Apple. He was also founder and CEO of ComQi, a global cloud-based retail technology platform to allow retailers to connect on and offline businesses. In addition, he founded a venture capital fund and worked at Bain & Company. He serves on the boards of several other companies including as Chairman of Cambridge Enterprise, Cambridge University’s spinout arm.

Ajay’s children's novel was published by Penguin in 2016 and his detective novel, The Waiter, was published in May 2021.

AREAS OF EXPERTISE

EDUCATION

  • MBA, Wharton School, University of Pennsylvania.

HONORS AND AWARDS

  • Dealmaker of the Year 2015, M&A Magazine (for the Seatwave sale to Ticketmaster)
  • Asian Power 100 - the 100 most influential and powerful Asians in the UK, 30 pioneers In Asian tech, 2016
  • Top 100 Asian tech stars, 2016, 2017
  • 2016's Sunday Times top 100 BAME business leaders in the UK.

Publications and Videos

Shell's MachineMax Revolutionizes Equipment Management with Telematics

Shell and BCG have paired numerous times to reimagine the future and, in the process, have incubated and launched several new businesses. MachineMax, which evolved from an initiative whose initial aim was to find new applications for Shell lubricants, provides an answer to a critical challenge facing the mining and construction industries: how to maximize the productivity of their equipment.