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Andreas Gräf is a core member of Boston Consulting Group's Operations and Industrial Goods practices, as well as an expert in large scale change. He works with leading OEMs, suppliers, and engineering service providers; helping them to optimize business and operating models, as well as cost structures; through large-scale transformation, recovery, and Zero-Based-Budgeting (ZBB) programs.

AREAS OF EXPERTISE

EDUCATION

  • MSc, industrial engineering and management, Karlsruhe Institute of Technology

Publications and Videos

The Zero-Based Approach to Smarter Spending for Industrial Companies | rectangle

The Zero-Based Approach to Smarter Spending for Industrial Companies

Aggressive cost cuts may be tempting, but they often leave companies less equipped to compete. Instead, companies should apply an old idea made new: zero-based budgeting.
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Why Carmakers Are Racing to Go Digital

New cars are like rolling computers. AI, virtualization, and other new technologies can help automotive engineering keep up with this complexity.