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Benjamin Grosch is the Global Chair, Positioning & Communications Function and a member of the Center for Digital Government at Boston Consulting Group. He is also a member of the Public Sector, Health Care, and Insurance practices.

Benjamin is a designated expert on digital transformation, payers, e-health, biopharma, and med tech, and is a member of BCG’s management team for Germany and Austria. He joined the firm in December 2003 in Munich and worked in the New York and Washington offices during 2006 and 2007. 

Benjamin supports both private and public sector clients in the pharmaceutical and medical tech industries on issues of strategy, digital health, digital transformation, processes and organization, digital marketing, and sales. He has extensive experience working with leading German payers on projects including medical cost reduction, organization and process improvement, process automation, channel mix, and customer service improvement.

AREAS OF EXPERTISE

EDUCATION

  • PhD, Technische Universität München
  • Osaka University
  • Ludwig-Maximilians-Universität in Munich
  • University of California, Berkeley

Publications and Videos

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The Practice Variation Opportunity for Health Care Payers

By facilitating better decision making, payers can lower costs by €100 million to €200 million for every million lives covered and at the same time improve patient outcomes.
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Breaking Through the Noise: Pharmaceutical Multichannel Marketing in a Digital World

A well-crafted multichannel marketing strategy that effectively coordinates all communications with physicians can help pharmaceutical companies boost their bottom lines and reduce expenses.