Innovative retail leaders invest more in creative endeavors and gain higher returns as a result, according to new research from BCG and the World Retail Congress.
There is now a clear roadmap that just about any grocer can follow. The early movers have the best opportunity to achieve profitability relatively quickly. — Chris Biggs
Education
- BA, economics and management, Oxford University
Chris Biggs is a core member of the Consumer practice at Boston Consulting Group and a member of the firm’s global retail leadership team. He leads BCG's work in digital retail. Chris is a topic expert for grocery e-commerce.
Chris joined BCG in 2001 and has worked extensively with clients in the UK, Europe, and the US. His focus is on strategy and operations across retail sectors such as grocery, home improvement, electrical, department stores, and specialty retail. Before joining BCG, he worked at Tesco.com.
