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Joppe Bijlsma is an active member of the Technology Advantage and Consumer practice at Boston Consulting Group. His client work is focused on digital and transformation projects. Joppe works with senior executives in fashion, media, technology, to develop digital strategies and technology operating models, execute large-scale transformations, and lead due diligence and post-merger integrations.

Joppe is especially focused on fashion and luxury. 

Most recently, Joppe has been supporting clients in the consumer space by leading company-wide operating model transformations as well as digital and technology transformations to deliver step-change impact. 

Joppe is fluent in Dutch and English.

AREAS OF EXPERTISE

EDUCATION

  • MBA, Kellogg School of Management, Northwestern University
  • MSc, technology management, University of Groningen

Publications and Videos

Close-up of aviator style sunglasses

Scaling the Store of the Future

New technologies can lure consumers back to stores with experiences they can’t get online. Here’s how retailers can ensure a fast, effective rollout.
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When Agile Meets Outsourcing

Companies often assume they must choose one model, but they can reap the rewards of both.