In 2024, the Philippines attracted record deal value and increased global investor interest, reinforcing its role in the region’s dynamic venture scene. What lies ahead for the country?

Education
- MBA, London Business School, Dean’s List
- BSc, Management of Applied Chemistry, Ateneo de Manila University, Summa Cum Laude
Julian Cua is a core member of Boston Consulting Group's Consumer, and Technology, Media & Telecommunications (TMT) practices, specializing in leveraging digital and AI technologies for practical applications to transform companies in an emerging market context. He is also a core leader for BCG's Center for Consumer Insights in the Philippines, which builds proprietary insights about consumers.
Julian has been with BCG since 2010 and has led many large scale transformation programs for Philippine conglomerates. Prior to BCG, Julian worked at Amazon.