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Regional companies view India in a set of micromarkets, as opposed to seeing it as one broad market. They will perform better with creating locally differentiated products.

Rachit Mathur
Managing Director & Senior Partner
New Delhi

Rachit Mathur joined Boston Consulting Group in 2007. He is a core member of BCG's global Consumer practice and works with clients in India across a wide variety of strategic and operational transformation issues. He also leads the supply chain topic for BCG in the region, focusing specifically on consumer products and retail. He is an active member of the larger Indian retail community and has widely participated as a featured speaker in industry associations and leadership forums such as Retailers Association of India, India Retail Forum, and CII.

Rachit has extensive experience in growth and entry strategy, go-to-market planning, operational restructuring, and business model innovation. He has worked with clients in India and Australia in grocery and apparel retail and in the quick-service restaurant sector, as well as with leading fast-moving-consumer-goods companies. Prior to joining BCG, Rachit spent more than nine years with ITC Limited in multiple senior management roles.

AREAS OF EXPERTISE

EDUCATION

  • Bachelor’s degree, with honors, Indian Institute of Technology

Publications and Videos

Indian Food Processing Sector | Rectangle

Indian Food Processing Sector: 5 point call to action to tap export potential

Translating India's strong position in agricultural production into processed food for domestic and export markets will require the industry stakeholders to take action on 5 key fronts.
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Racing Towards the Next Wave of Retail in India

BCG, in association with RAI, has released its annual flagship report about the retail industry. The report highlights critical imperatives that retail industry in India needs to undertake in order to achieve $2 trillion valuation in next decade.
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Retail Resurgence in India: Leading in the New Reality

The report jointly developed by BCG and RAI details the shifts in consumer preferences. It also shares a path forward for retailers to lead and win in the changing demand dynamics.
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Retail 4.0: Winning the 20s - Three decades gone by, a new world of possibilities awaits

This report talks about likely trends that could shape the industry in the next 5-10 years, considering multiple dimensions of consumer shifts, supply side innovations, data and technology driven disruptions, new competitive forces and regulations.
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Demystifying the Online Food Consumer: An $8 Billion Opportunity

The online food ordering industry in India is expected to be approximately USD 8 BN by 2022. The report outlines the triggers that drive Indians consumers to order food online, the key reasons which make them continue to stay engaged, barriers that prevent consumers from adopting online food ordering as a service, and potential growth opportunities for food tech players. In addition, the report also highlights examples of online food ordering businesses in other parts of the world and explains the different business models they adopted along their evolution journey.
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Going for Gold: By creating customers who create customers

The consumer market in India is estimated at INR 110 trillion in 2018. Domestic consumption has grown at the rate of 13% in the last decade and is expected to maintain a similar run rate of 12% CAGR to reach INR 335 trillion by 2028.