Selin Zalma leads Boston Consulting Group’s work on state and local government for the Public Sector practice, and is a core member of BCG’s infrastructure leadership team. In that capacity, she works with state and city governments to transform their operations and deliver better services to their residents. Her core focus is delivering operational enhancements and complex large-scale transformations across resident-facing services including health, economic development, and transportation, as well as improving internal government operations including digitization of services, procurement, and supply chain operations. In addition to her work with governmental organizations, she also leads BCG’s relationship with Save the Children US and is a core part of the BCG team that supports UN Women.

Most recently, Selin’s work has been focused on three areas: setting long-term strategic direction for state and city agencies, leading the COVID response efforts across multiple states—including vaccine program set up and roll out—and setting up digital and operational capabilities for government agencies to deliver services. She has helped build, design, and launch an emergency food program with the mayoral team of a major US city that delivered 220,000 meals to vulnerable residents at the height of the pandemic. She was also part of the team that created the first and leading vaccine credential app in the US.

Although Selin’s main focus is public sector work, she has been active in supporting organizations in the private sector as well. She has led more than ten large-scale transformations in consumer goods, retail, food, and infrastructure. Selin has played a central role in setting agendas, coordination and integration across stakeholders, development of roadmaps, and change management for many clients across the Consumer practice.

Before joining BCG Selin worked at Inductis.