Featured Insights and Perspectives from BCG

The latest insights, ideas, and perspectives from BCG. Explore a cross-section of up-to-date content on the trends shaping the future of business and society.

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Article

The Four Strategic Realms of City Innovation

Discover how cities worldwide are transforming into hubs of creativity and innovation through sound urban design, smart city solutions, technology-enabling regulations , and business-friendly policies.

Video

The Reality of Responsible AI

Leaders need to place responsible AI (RAI) at the core of business strategies. Four BCG experts address RAI’s opportunities and challenges, demonstrating how companies can move from ambition to execution today.

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Report

Toward Open Strategic Autonomy

European leaders must adapt to an increasingly uncertain world, as trade flows and growth levels in 2032 will look very different compared to the past.

Video

A BCG Report on Digital Marketing Maturity

BCG’s Javier Pérez Moiño says the report has good news and bad news. Advanced brand marketers are getting results, but overall, marketing maturity has declined.

Video

How Advertising Can Help Consumers Choose Sustainability

By leveraging innovation and customer centricity, advertisers can help brands drive sustainability and growth, say John Osborn of Ad Net Zero and BCG’s Lauren Taylor.

Video

Transforming a Marketing Strategy

The one-message-fits-all approach is no longer effective. Henkel’s Eike Wobker and BCG’s Amaryllis Liampoti discuss the importance of creating differentiated marketing strategies using first-party data.

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Featured Insights: BCG’s most inspiring thought leadership on issues shaping the future of business and society.