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April 15, 2025
Success Starts with the Customer’s Vision
Google Cloud’s Blessing Nnachi shares how understanding the customer’s end goal—and adapting to their world—leads to truly transformative partnerships.
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While there are already numerous AI use cases being rolled out across Africa, there are also many barriers to scale.
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Featured Campaigns and Collections
Capability
Artificial Intelligence
Scaling artificial intelligence can create a massive competitive advantage. Learn how our AI-driven initiatives have helped clients extract value.
Report Collection
BCG Executive Perspectives
BCG Executive Perspectives offer insights on global topics that matter most to leaders in the public and private sectors. Explore the latest edition from our team of experts, introducing how AI will shape the future of functions.
Capability
Climate Change and Sustainability
The time for global climate action is now. BCG helps clients accelerate their climate and sustainability journey and seize new opportunities to build competitive advantage.
Capability
Cost Management
BCG’s cost advantage approach resets costs within a framework that is customized, precise, and thorough.
Book
Personalized: Customer Strategy in the Age of AI
Personalization is a $2 trillion opportunity. BCG's new book offers a playbook for capturing your share of this personalization prize.
Center
Center for Geopolitics
BCG's Center for Geopolitics offers insights and strategies to navigate global power shifts, helping businesses prepare for the future of geopolitics.
Podcast
Podcasts by BCG
Explore BCG’s podcast library where we share conversations and discussions with experts and global leaders from different industries and capabilities.
Video Collection
TED@BCG Talk Collection
Combining the best of TED with the best of BCG, we partner to deliver the latest insights and ideas shaping business and society.
Article Collection
Three Roads to Equitable and Inclusive Talent Development
Talent can be hard to source and retain, even as segments of the US population lack access to satisfying, supportive jobs. Three initiatives are making a difference.