Can OEMs Catch the Next Wave of EV Adopters?
More than two-thirds of US consumers are considering buying an electric vehicle. Can OEMs meet their price and performance needs while still making a profit?
Our Latest Thinking on the Automotive Industry
Explore BCG’s latest insights into the forces driving automotive product development, automotive marketing, and more—and how companies are responding.
Featured Insights
The High-Stakes Race to Build Affordable B-Segment EVs in Europe
Five strategies automakers can deploy to lower manufacturing costs and tap into a profitable European market for smaller electric vehicles.
Climate Change Is a Systems Problem
To tackle it, you need a systems solution. WeaveGrid’s Apoorv Bhargava and BCG’s Thomas Baker talk about optimizing the grid for renewables, across industries.
What 15 Million Car Trips Reveal About EV Adoption
Charging an electric vehicle takes more time than fueling a car. An innovative BCG simulation identified key factors that will help drivers make the switch to an EV.
Software Defined Vehicles
Article
Rewriting the Rules of Software-Defined Vehicles
As cars steadily become software-defined vehicles (SDVs), automotive and technology companies must develop their partnering super skills to drive innovation and industry profits.
Article
Where Will Software Drive the Auto Industry Next?
As vehicles become “computers on wheels,” key insights about the rapidly changing market landscape point to the need for greater collaboration among industry players.
Slideshow
Will Connected Cars Be a Boon or Bust for the Automotive Aftermarket?
The next generation of vehicles will increasingly be defined by their software. The implications for every player in the auto value chain are enormous.
Autonomous Vehicles and New Mobility
Article
European Auto Industry Is at a Crossroads
The European automotive industry has been a critical force in the continent’s economy and industrial success for decades, but now the traditional sources of the auto industry’s strength are threatened.
Article
Rewiring the Auto Industry for the Electric, Connected Future
Every automaker is preparing for the full transformation to electric, connected cars. Are their operating models, talent pools, ways of working, and corporate culture ready?
Slideshow
Shared, Autonomous, and Electric: An Update on the Reimagined Car
Urban mobility is the source of multiple pain points. We believe that ride-hailing fleets made up of autonomous, electric vehicles are the best solution.
Suppliers
Article
Preparing Auto Supply Chains for the Next Crisis
To boost their resilience to supply chain disruptions, auto companies need new methods to anticipate and mitigate risks across the supplier spectrum.
Article
How Lithium Batteries Can Power the US Economy
Industry alone can’t solve the challenges. US government action is needed as well.
Article
As Automakers Transform, So Must Suppliers
As electric vehicles come to dominate the global car market, profitable growth for the industry’s suppliers will depend on refocusing their parts portfolios.
Car Selling Without Price Negotiations
The car selling model has remained unchanged for decades. But as the industry evolves, is the model about to change for good?
2023 US Auto Retail Survey: A Three-Point Turn for Retailers
US auto retailers must adapt quickly to navigate the rise of electric vehicles, evolving franchise models, and digital shopping.
A Tale of Two Tomorrows in EV Sales
Sales growth of electric vehicles is steady—and new policies should drive further demand and investment. Yet negative signals suggest challenges ahead.
How Will Recent Rapid Price Changes Impact EV Adoption?
The prices of electric vehicles are fluctuating, but the overall direction of the changes will benefit customers and drive greater adoption.
Driving Success in Car Subscriptions
The subscription business is no slam dunk, but a few companies have figured it out. Here are three things providers must do to win.
Shifting to an Automotive Direct-Sales Model
The transition poses hurdles for automotive dealerships and original equipment manufacturers (OEMs). Preparing now is crucial for success.
Emissions Mandates Will Remake Europe’s Trucking Industry
Despite having a positive effect on the medium- and heavy-duty truck sector overall, the clean-energy transition will disrupt business models and employment, requiring suppliers, OEMs, and other players to prepare for change now.
Mapping the Future of Autonomous Trucking
BCG and Kodiak Robotics have developed an interactive tool to identify routes that can help optimize the expansion—and benefits—of autonomous trucking.
BMW Group's Transformation: Turning GenAI Concepts into Scalable Success
BMW has launched a major transformation initiative, leveraging GenAI to streamline procurement tasks, rethink processes, and improve supplier interactions. As an extension of our existing partnership around AI, BCG and BMW are now partnering with AWS, BCG X, and BCG Platinion to ensure a secure, scalable integration of GenAI.
Strengthening a Brand with GenAI
BMW's Global Head of Brand and Product Management explains how the right organizational processes and platforms can help companies maximize the value of GenAI tools.
How Machinery and Automation Companies Can Lead in Commercial Excellence
Commercial excellence is a critical yet undermanaged lever for value creation and financial performance in the machinery and automation sector.
Generative AI’s Role in the Factory of the Future
Instead of replacing traditional AI, GenAI offers complementary use cases for assistance, recommendations, and autonomy that pave the way to the factory of the future.