Life Insurance

Life insurers must transform on several fronts: digitize operations, harness data analytics for innovation, and reinvent distribution. BCG’s expertise in digital transformation can help insurers accomplish their transformation agenda.

Yellow cement wall
Life insurers must combine digital, data analytics, and distribution to master life insurance strategy in the twenty-first century. By building digital and advanced analytic capabilities, they can customize products and create new offerings that are more highly valued by consumers. They can also provide agents with qualified leads and tools to boost their productivity and address consumer needs more holistically. This, in turn, shifts the role of agents from sales to advisories, transforming the distribution chain.


Moreover, by combining human and technological capabilities, they can enable a simpler, faster, and less invasive underwriting process that improves efficiency, cuts costs, and boosts customer satisfaction.
To thrive, insurers should focus on 5 factors, including distribution, operations, and organization

BCG Offers Deep Expertise in Life Insurance Strategy

BCG works closely with life insurers to refresh their digital strategies, refine distribution, harness the power of data analytics across the value chain, and maximize value from their in-force books.

Our Proven Digital Experience. BCG has developed tools in partnership with our specialty businesses to help clients optimize processes, drive innovation, and implement digital transformations. BCG X leverages artificial intelligence and predictive analytics to address a variety of challenges in the insurance industry, including pricing effectiveness, risk management, and in-force management.

Our Global-Local Perspective and Industry Knowledge. BCG’s international life insurance consulting teams use their expertise in business strategy, digital transformation, and advanced analytics to help clients tackle a broad array of imperatives, including optimizing portfolios and risk management, simplifying customer journeys, leveraging fraud analytics and big data, and reimagining distribution. We pair a global perspective with a rich understanding of insurance operations and local markets, as well as the variations in business regulations and practices across and among them.

How We Help Life Insurance Clients

We tailor our life insurance consulting approach to the needs and circumstances of each client, leveraging a number of proven tools, capabilities, and solutions. Examples include:

Reinvention of Distribution
Life insurers’ traditional model is ripe for reinvention, particularly when it comes to distribution. BCG helps agencies use data and predictive analytics in a more focused way to drive highly qualified leads, address consumer needs more holistically, and provide support in the recruiting and training of new agents. This can reduce customer acquisition costs by up to 20% and reduce administration costs by up to 30%.
Finding New Growth
The business for which life insurance carriers are best known—financial protection—provides limited opportunity for interacting with customers. This limits insurers’ ability to identify new ways of helping customers and to engender loyalty. Providing easily accessible, high-value solutions that go beyond traditional products, such as financial and physical wellness offerings, opens up a promising area of value proposition expansion for life insurers.
Build for the Future
BCG guides our clients to the future of insurance underwriting. Future-built insurers are better equipped to redesign the organization, execute insurance transactions digitally, share data between platforms, and leverage multidisciplinary teams to solve customer problems, manage critical processes, and continually improve the customer experience.
Bancassurance 2.0
BCG’s Bancassurance 2.0 model promotes excellence in three dimensions: close collaboration between bank and insurer to ensure integrated governance, personalized value propositions specific to the banking channel, and operational efficiency. Our proprietary bancassurance benchmark measures the performance of the bancassurance model along these dimensions, which helps uncover and quantify opportunities for improvement.
Runoff and In-Force Management
We help companies make the most of their in-force books by minimizing losses and maximizing profitability. Using advanced data and analytics to develop a sophisticated understanding of each customer segment, companies can be proactive about in-force management and influence customer behavior to reduce customer churn rates. In an environment in which new business may not always be profitable, this capability is more important than ever.
Legacy Management 4.0
Migrating policies and contracts from legacy systems to new platforms is often challenging and expensive. We use AI and robotics to radically cut costs and improve efficiency, while maintaining or improving data analytics capabilities and the customer experience.

BCG’s Life Insurance Consulting Leaders

Managing Director & Senior Partner

Tjun Tang

Managing Director & Senior Partner
Hong Kong

APAC Leader, Insurance

Pranay Mehrotra

APAC Leader, Insurance
Mumbai - Nariman Point

Managing Director & Partner

Shaun Yow

Managing Director & Partner
London

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