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リーダーは戦略哲学に多くの時間を費やしますが、それを組織全体や顧客との関係を通じてどのように実行するかはあまり考えていません。適応力の高い事業戦略を構築するため、BCGのDan Waldは、コンテクスト、優位性、実行という3つの成功要因を明らかにしています。

Dan Wald leads Boston Consulting Group's consumer products sector globally. He is active in the firm’s recruitment and training efforts.

Since joining BCG in 2005, he has focused his client work on the consumer industry, including consumer goods and sports businesses.

Dan helps consumer companies grow in difficult environments. He works throughout the commercial organization on consumer insights, innovation, branding, M&A, and go-to-market advantage.

Before joining BCG, he was a consultant specializing in strategy for and commercialization of intellectual property.

AREAS OF EXPERTISE

EDUCATION

  • MBA, high honors, University of Chicago
  • BA, economics, University of Michigan

Publications and Videos

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An Innovation Wake-Up Call for CPG Companies

To keep pace with evolving consumer and retailer expectations, companies must quickly adopt three critical practices of industry leaders.
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A Guide to IT Innovation for Packaged Goods Makers

For the biggest impact, companies should focus on using AI, digitizing must-have capabilities, and adopting new ways of working.
Unlocking Operations Competitiveness in Emerging Markets

Unlocking Operations Competitiveness in Emerging Markets

Multinationals have a tendency to default to their usual practices, like building large, future-proofed plants. It's time for them to rethink their business model in emerging markets.
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Advantage Beyond the Crisis

In order to emerge stronger, companies must ensure that their response to COVID-19 is not just immediate but also transformational.
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Brands Must Take Quick Action to Address COVID-19 Challenges

To survive the crisis, brands need to shore up their supply chain, adjust to shifting sales channels, and reset their promotional calendars.
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The Five Rules of Digital Strategy

Digital is still anyone’s game. Organizations that think big, take a holistic view, and move nimbly will find competitive advantage.
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Riding the M&A Wave in Consumer Goods

Market conditions are favorable for M&A. Expect a lot of deals, and expect most to destroy value—until companies learn how to turn the tide and create value.
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To Boost Impact, Tailor Touchpoints to Customer Needs

BCG offers a single methodology with which to manage the entire customer journey, from prepurchase to consumption, rooted in a deep understanding of consumer demand.
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How Big Consumer Companies Can Fight Back

Despite the declining advantages of scale, global giants can compete against their smaller, nimbler rivals. But they need a new playbook.
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Demand-Centric Growth: How to Grow by Finding Out What Really Drives Consumer Choice

Contrary to popular belief, consumers are not enigmatic. Asking the right questions can help you pinpoint the real drivers of consumer choice.
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Which Companies Drove U.S. CPG Growth in 2014?

For the third consecutive year, BCG and IRI ranked more than 400 public and private manufacturers of consumer packaged goods on the basis of their growth performance.
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An Imperative for Consumer Companies to Go Green

Products that address environmental or social concerns have gone mainstream and now take the lion’s share of profitable growth in groceries.