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Eric Li is a core member of Boston Consulting Group's Industrial Goods practice with a focus on the automotive and renewable energy industries. He has worked extensively with clients along the entire automotive value chain, including upstream tier one companies, OEMs, and downstream dealer groups. Eric works with clients on growth, go-to-market strategy, and turnaround strategy, as well as operations, including OEM marketing and sales excellence, digital marketing, dealer sales funnel efficiency optimization, and dealer and service performance improvement.

Prior to joining BCG, Eric worked as a project manager at Roland Berger Strategy Consultants, focusing on the automotive, industrial goods, and renewable energy industries.

AREAS OF EXPERTISE

EDUCATION

  • Master’s, Shanghai university of Finance and Economics
  • Bachelor’s, Shanghai university of International Business and Economics

Publications and Videos

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全球动力电池产业链可持续发展评估

“全球及中国动力电池产业链可持续发展水平评估体系”为全产业相关参与企业就如何实现可持续性发展提供指引，并引领全行业持续优化产业发展环境及政策，推动产业朝更健康与更可持续的方向发展。
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Striking Gold with EV Battery Recycling

As the auto industry continues the transformation to electric vehicles, embracing the EV battery recycling wave has become a strategic imperative.
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A Tale of Two Tomorrows in EV Sales

Sales growth of electric vehicles is steady—and new policies should drive further demand and investment. Yet negative signals suggest challenges ahead.
As Automakers Transform, So Must Suppliers Hero Rectangle

As Automakers Transform, So Must Suppliers

As electric vehicles come to dominate the global car market, profitable growth for the industry’s suppliers will depend on refocusing their parts portfolios.

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把脉中国乘用车消费全旅程，让线上营销更高效、更互联

BCG深入探究在数字媒体和全域营销的浪潮下，消费者获取汽车消费及服务全周期信息的渠道来源、关注内容以及变化趋势。