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Julian King is a core member of BCG X, BCG's tech build and design unit. He is one of BCG's leaders in analytics-driven, customer-centric personalization, having designed and built personalization engines for clients on three continents. He is a permanent lecturer at BCG's Analytics University, and in 2020-2021 led the firm's work on probability and statistics globally. Julian was the epidemiology modeling lead for BCG's COVID-19 response.

Julian has worked with clients in many industries, but focuses on technology, media, and telecommunications; financial institutions; insurance; consumer; and the public sector. Prior to joining BCG in 2015, Julian was an executive director at a boutique Australian management consulting and M&A advisory firm.

AREAS OF EXPERTISE

EDUCATION

  • PhD, Astrophysics
  • BSc, First Class Honors, University of New South Wales

HONORS AND AWARDS

  • 2012 Eureka Prize for Scientific Research (with colleagues)

Publications and Videos

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A Generative AI Roadmap for Financial Institutions

Generative AI offers financial institutions a route to immense new growth—but only those that take transformative action will find their way. A new BCG report lays out a comprehensive executive roadmap.
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The Next Frontier in Personalization

Companies need to know what works for each individual customer.
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Mining Value in AI

Machine learning, a subfield of AI, can revolutionize miners’ operations and sharpen their competitive edge. But to fully exploit this technology, miners need a disciplined approach.