Managing Director & Partner, Chief Diversity Officer
London
Nadjia Yousif
Nadjia Yousif is a core leader within Boston Consulting Group’s Technology & Digital Advantage practice. Nadjia has over 15 years of experience working with the technology, operations, and business teams in the public sector and financial institutions to modernize their tech stacks, optimize operations front to back, leverage data and analytics for business value, and upskill the workforce. She is passionate about the changing dynamics of human and machine collaboration as the role of technology has increased in the workplace. She is the firm’s chief diversity officer (CDO) responsible for driving BCG’s internal diversity agenda of fostering an equitable and inclusive environment across the firm, and working with external partners to contribute to the global DEI dialogue.
Nadjia has deep experience supporting clients as they navigate the transformation of their technology systems, organizational structures, and digital customer experiences. She is a passionate advocate for diversity in the workplace as well as women in STEM subjects. She has been recognized for her work within BCG and beyond, having placed on the OUTstanding Ally Executives list 2022, HERoes 100 Women Executives List 2019, 2020, and 2022.
Nadjia joined BCG in 2004 in the US and rejoined the firm in 2009 in London. She also worked for several years at UBS Wealth Management in New York.
BCG's Nadjia Yousif discusses why organizations should think of diversity and inclusion not only in terms of their workforce but also as a principle that shapes their services, products, and overall societal impact.
Creating an environment that is free from bias and discrimination results in greater talent retention and myriad other benefits.
A company hires a bright new employee on a multimillion-dollar contract. She sets up time to meet her new team members, but most of her appointments are postponed or ignored. This employee is technology, and it's a scenario playing out in companies around the globe.