生命保険コンサルティングおよび戦略

Five Key Areas for Insurers to Focus on Now

Distribution. Provide agents and brokers with digital and bionic tools to communicate and transact with clients during and after social distancing
Customer Service. Ensure digital experience and convenience for customers, who will increasingly be using digital channels in their daily life
Operations. Use AI, big data, and other technological advances to increase operational excellence and efficiency
Organization. Maintain cost efficiency and a focus on people while adopting agile ways of working
Claims Handling. Speed up the claims-handling process and reduce costs with AI-based fraud detection and claims-handling tools

BCG works closely with life insurers to refresh their digital strategies, refine distribution, harness the power of data analytics across the value chain, and maximize value from their in-force books.

Our Proven Digital Experience. BCG has developed tools in partnership with our specialty businesses to help clients optimize processes, drive innovation, and implement digital transformations. BCG X leverages artificial intelligence and predictive analytics to address a variety of challenges in the insurance industry, including pricing effectiveness, risk management, and in-force management.

Our Global-Local Perspective and Industry Knowledge. BCG’s international life insurance consulting teams use their expertise in business strategy, digital transformation, and advanced analytics to help clients tackle a broad array of imperatives, including optimizing portfolios and risk management, simplifying customer journeys, leveraging fraud analytics and big data, and reimagining distribution. We pair a global perspective with a rich understanding of insurance operations and local markets, as well as the variations in business regulations and practices across and among them.

How We Help Life Insurance Clients

We tailor our life insurance consulting approach to the needs and circumstances of each client, leveraging a number of proven tools, capabilities, and solutions. Examples include:

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Reinvention of Distribution

Life insurers’ traditional model is ripe for reinvention, particularly when it comes to distribution. BCG helps agencies use data and predictive analytics in a more focused way to drive highly qualified leads, address consumer needs more holistically, and provide support in the recruiting and training of new agents. This can reduce customer acquisition costs by up to 20% and reduce administration costs by up to 30%.

Finding New Growth

The business for which life insurance carriers are best known—financial protection—provides limited opportunity for interacting with customers. This limits insurers’ ability to identify new ways of helping customers and to engender loyalty. Providing easily accessible, high-value solutions that go beyond traditional products, such as financial and physical wellness offerings, opens up a promising area of value proposition expansion for life insurers.

Build for the Future

BCG guides our clients to the future of insurance underwriting. Future-built insurers are better equipped to redesign the organization, execute insurance transactions digitally, share data between platforms, and leverage multidisciplinary teams to solve customer problems, manage critical processes, and continually improve the customer experience.

Bancassurance 2.0

BCG’s Bancassurance 2.0 model promotes excellence in three dimensions: close collaboration between bank and insurer to ensure integrated governance, personalized value propositions specific to the banking channel, and operational efficiency. Our proprietary bancassurance benchmark measures the performance of the bancassurance model along these dimensions, which helps uncover and quantify opportunities for improvement.

Runoff and In-Force Management

We help companies make the most of their in-force books by minimizing losses and maximizing profitability. Using advanced data and analytics to develop a sophisticated understanding of each customer segment, companies can be proactive about in-force management and influence customer behavior to reduce customer churn rates. In an environment in which new business may not always be profitable, this capability is more important than ever.

Legacy Management 4.0

Migrating policies and contracts from legacy systems to new platforms is often challenging and expensive. We use AI and robotics to radically cut costs and improve efficiency, while maintaining or improving data analytics capabilities and the customer experience.