Powering Up a Post-Pandemic Rebound for MSMEs Through Digital Transformation

Micro, small, and medium-sized enterprises (MSMEs) play a vital role in the global economy, accounting for over 90% of global businesses and half of global employment. Digitalization is already playing a role in the operation of these enterprises in countries like Indonesia. The journey through digital transformation isn’t simple, and MSMEs face numerous strategic challenges alongside the wider ecosystem barriers which must be overcome. In this joint publication by Boston Consulting Group and Telkom Indonesia, we provide recommendations and insights on how digital transformation can power up MSMEs for post-pandemic rebound.