The Brazilian Cerrado, the world’s most biodiverse savannah, sits at the crossroads of ecological urgency and economic opportunity. As this vast biome becomes increasingly central to global food security, the question is no longer whether to act—but how, and how quickly.

This report—developed in technical collaboration with MAPA, WBCSD, and CEBDS—offers a clear, actionable pathway for large-scale adoption of regenerative agriculture and sustainable land use in the Cerrado. Drawing from a robust evidence base and leading expertise, it makes the case for a new agribusiness model—one that aligns productivity with conservation, and short-term returns with long-term resilience.

What emerges is not just an environmental imperative but a compelling economic proposition. Regenerative landscapes can unlock billions in value while restoring degraded ecosystems, improving rural livelihoods, and positioning Brazil as a global leader in climate-smart agriculture.

The report is a call to action—aimed squarely at investors, producers, policymakers, and corporate leaders across the food value chain. It challenges each to play their part in building a more sustainable, profitable, and inclusive agrifood system. The Cerrado can become a global benchmark. The time to lead is now.