Plan A

Plan A helps companies build a decarbonized and sustainable economy, using data and science to accelerate corporate transformation and ESG reporting.

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Context

BCG X worked with Plan A for a few months, building the company’s technical foundation while preparing to scale their platform for SME carbon accounting.

Objective

Help Plan A with market research to define perfect client personas. Support Plan A’s expansion into scalable data collection and assessment of carbon accounting-related data for SMEs.

Strategic Value

Gain visibility and critical feedback to support scaling of Plan A’s data infrastructure offering for SMEs.

Type of Venture and Sprint

Strategic
Acceleration

Plan A was the winner of our very first Social Impact Accelerator program cycle in 2019. Plan A successfully pitched a B2B platform that measures, monitors, and reduces the carbon footprint of SMEs. We set up a joint team of 10 experts from BCG X and BCG and 13 members of Plan A, working for 8 weeks in our Berlin office to scale their existing MVP and develop a new growth strategy.

Plan A’s One-Stop Platform to Reduce Environmental Impact

Measure and analyze

Manually measure and analyze data via software.

Centralize data

Monitor analyzed data in a central dashboard.

Made-to-measure

Reduce emissions with recommendations.

Traction and Results

  • Developed a B2B software that automates, predicts, and processes complex data, enabling businesses to manage and succeed on their net-zero journey
  • Secured 13M in funding from investors such as SoftBank and HV Capital
  • Client list includes large corporates, including BMW, Société Générale, JOKR, and Flixbus
  • Built a community of 100,000 scientists, business leaders, investors, and individuals
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BCG Xとは

BCG X――BCGのテクノロジーとデジタル、デザインの専門家集団――は、大胆な新しいプロダクト、サービス、ビジネスの構築により、現在を建設的に破壊し、将来をつくり出します。