Hard-hit airports can rebound from the crisis by adapting their economic models, promoting industry sustainability, and fully realizing their digital potential.
The pandemic is changing the future for airports. In the first ten months of 2020 alone, it wiped out more than $100 billion in combined airport revenues globally and cut airport traffic by 60%. And although airports have traditionally been viewed as safe, profitable assets, investors are rethinking that perspective as uncertainty clouds their future. In the short term, airports face travel restrictions, airline bankruptcies, and low foot traffic. Longer term, a potentially permanent reduction in business travel and an increasing preference for sustainable air travel pose challenges.
But proactive airports can emerge from the pandemic stronger. The following slideshow lays out an eight-point strategy for facing the ongoing uncertainty and potential headwinds, identifying and pursuing opportunities, and building a stronger future.
