Harnessing the Power of (Gen)AI in Indonesian Financial Services

GenAI is rapidly transforming various industries, and financial services are no exception. When implemented effectively, it can drive significant change, enabling new business models and improving operational efficiencies. Crucially, GenAI can broaden financial access, allowing underserved communities to gain access to essential services that include credit, insurance, and savings.

What is the current state of GenAI adoption in Indonesia's financial services sector? In collaboration with AC Ventures and Kadin Indonesia, we conducted a comprehensive study to find out. Through a survey of business leaders from Indonesian financial institutions and interviews with fintech startups, we uncover where the industry sees the greatest potential for GenAI applications, priority areas for deployment, and their level of tech-readiness. Our findings are supported by case studies.

We also provide our perspectives on how Indonesian financial institutions can integrate AI into their operations, outlining the key pillars necessary for GenAI success.