Militaries Are Deploying Mission-Based Return on Investment to Make Smarter Decisions

By  Marc Giesener Matt Aaronson Matthew Schlueter Emily Carroll Lauren Mayer, and  Lara Mitra
Article 8 MIN read

Key Takeaways

Governments around the world are increasing their defense spending, but a new approach, Mission-Based ROI™, can help ensure that they get the maximum impact from new investments.
  • Many militaries waste significant money on programs and platforms that fall short of their mission objectives, often because they consider the wrong criteria at the outset.
  • Mission-Based ROI (MBROI™), considers 68 criteria across five broad areas to give governments much richer information and a transparent view of the tradeoffs among investment options. As a result, they can make smarter, fact-based decisions and derive the maximum mission from every investment dollar.
  • We have already applied MBROI with governments across a range of areas, helping save or reallocate billions of dollars in defense investments.
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“Here we go wasting our time with another fact-free discussion.” —Former defense official

Governments are getting investment decisions wrong at a time when the stakes couldn’t be higher. We are in a time of extraordinary changes in defense spending. The US government is accelerating modernization programs while simultaneously pursuing fiscal restraint; EU countries plan to increase defense spending by more than $600 billion to shore up their defenses; and China has increased its defense spending by more than 20% since 2020. Given these changes, defense ministries face significant pressure to make the right investment decisions and ensure that every dollar spent delivers the most relevant capabilities.

 Historically, defense investment decisions have lacked a strong supporting fact base, resulting in a number of high-profile debacles. The US Navy spent about $1.8 billion to modernize four Ticonderoga-class cruisers, none of which ever returned to service. European countries developed more than 30 variants of the NH-90 helicopter, resulting in reliability issues and canceled orders. Germany spent $800 million on the Euro Hawk drone, which sits in a museum instead of on the battlefield. The list of poorly spent investment dollars is long.

To help ministries of defense make better investment decisions, BCG has developed, tested, and co-deployed (with several defense ministries) an approach to evaluating investments in the context of mission priorities: Mission-Based Return on Investment™ (abbreviated MBROI™). The Mission-Based ROI approach identifies and assesses key decision-making criteria to deliver a concise, transparent view of the tradeoffs among investment options. It shifts the conversation from subjective criteria to objective facts, enabling leaders to enhance mission outcomes, optimize spending, and justify their portfolios.

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In one program example, an MBROI analysis resulted in roughly $3 billion of savings by eliminating planned investments that didn’t lead to improved mission outcomes. In another, it helped acquisition, user, and requirements stakeholders balance cost versus asset capability when facing a multi-billion-dollar budget deficit. In a software application, it prioritized use cases based on their mission and financial benefits. Defense teams that apply this methodology typically reallocate 8% to 15% of funds from low-value projects to better uses elsewhere.

Critical Investment Mistakes to Overcome

In our work with defense ministries around the world, we see several common mistakes that defense teams make when assessing investment options:

Smarter Investment Decisions Using Mission-Based ROI

To avoid these common mistakes, Mission-Based ROI approaches defense decision making with a rigorous, rapid quantification and evaluation of defense investments. It assesses a broad spectrum of criteria to identify the most relevant dimensions and then provides senior leaders with the information they need to make objective, fact-based decisions. This comprehensive, proven approach is customized for each situation, delivering the critical ability to compare one investment decision with another even across portfolios of disparate assets.

In addition to delivering more effective and comprehensive decisions, Mission-Based ROI consistently leads to faster decision making for leaders, as it identifies and quantifies key criteria quickly, cutting through the more subjective and less orderly approaches that defense ministries have historically used.

Specifically, the Mission-Based ROI approach consists of 68 dimensions distributed across five categories, covering the full spectrum of key decision-making criteria. (See the exhibit.)

Militaries Are Deploying Mission-Based Return on Investment to Make Smarter Decisions | Exhibit

This structure provides a comprehensive starting point that teams can quickly tailor to specific investment decision to identify the critical relevant decision-making factors. Mission-Based ROI systematically analyzes these dimensions and enables leaders to focus on the factors that have the greatest impact on a specific investment. Government officials report that their ministries typically consider less than 5% of these factors, with individuals routinely focusing on the wrong dimensions. The five categories that hold the 68 dimensions are these:

Success in Applying Mission-Based ROI to Drive Increased Government Efficiency

BCG has partnered with defense ministries to use the Mission-Based ROI approach and improve investment outcomes across an array of scenarios, from individual platforms and software investments to wide-ranging portfolios of multiple asset types. For example:

Implementing Mission-Based ROI

As noted earlier, BCG has applied this new approach in many situations, leading to billions of dollars in savings or reallocation opportunities. Our approach and expertise help overcome common challenges, including variable data quality and formats, and enable clients to navigate complex stakeholder dynamics. Projects range from one-off prioritization efforts to repeatable, embedded tools that use AI and advanced statistical algorithms to optimize across large data sets. These advanced tools can be—and have been—installed on government systems to transfer this capability to governments at the conclusion of a project. We have applied Mission-Based ROI in a wide range of settings, from smaller-scale projects where a rapid diagnostic is needed in a matter of a few weeks, to large projects with significant complexity covering multiple months of analysis and the generation of complex alternative options for future investment.


Changes in the geopolitical landscape are driving governments to derive more mission benefit from every investment dollar. In this environment, traditional decision-making approaches are no longer adequate. Defense ministries must carefully weigh their investment options to best achieve their national security goals. The Mission-Based ROI approach enables defense leadership to optimize and justify their decision making by using objective data and quantifiable insights. It provides a way to allocate funding to the most impactful projects and capabilities.

Authors

Managing Director & Partner

Marc Giesener

Managing Director & Partner
Chicago

Managing Director & Senior Partner

Matt Aaronson

Managing Director & Senior Partner
Chicago

Managing Director & Senior Partner, Global Leader, Defense & Security

Matthew Schlueter

Managing Director & Senior Partner, Global Leader, Defense & Security
Washington, DC

Project Leader

Emily Carroll

Project Leader
Chicago

Project Leader

Lauren Mayer

Project Leader
Washington, DC

Principal

Lara Mitra

Principal
Washington, DC

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