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BMW Group's Transformation: Turning GenAI Concepts into Scalable Success

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      BMW Group's Transformation: Turning GenAI Concepts into Scalable Success
      BMW has launched a major transformation initiative, leveraging GenAI to streamline procurement tasks, rethink processes, and improve supplier interactions. As an extension of our existing partnership around AI, BCG and BMW are now partnering with AWS, BCG X, and BCG Platinion to ensure a secure, scalable integration of GenAI.

      Meet the speaker

      Managing Director & Partner

      Andrej Levin

      Managing Director & Partner
      Hamburg

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