
From Family Story to AI-Driven Impact: The Story of Merch AI by BCG X
What will customers want, where will they want it, and how much will they be prepared to pay? These are questions retailers grapple with every day. Now, Merch AI by BCG X enables merchants to develop data-led strategies around their product selection and placement decisions.
In this video, BCG X’s Nicholas Goad explains how his early experiences in his grandparents’ store led to a passion for helping retailers with inventory and pricing.