Our Client Success Stories with Artificial Intelligence

For BCG, AI is both a strategic tool and an innovative solution to pressing global challenges. Our clients have utilized the power of AI to enhance productivity,  deepen customer relationships, and drive sustainable competitive advantage.

Spotlight: Generative AI


Automotive

Manufacturing Analytics in Automotive

A global car seat manufacturer was able to reduce the amount of defective parts found in factories by 25% after BCG analyzed over 200 gigabytes of data using advanced analytic tools.

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BCG X Product Library

Our industry-grade solutions are designed for high-value uses cases, empowering clients to maximize impact and redefine industries for the future.


Consumer Products

How Heineken Is Using AI to Redefine Its Growth Strategy

Heineken’s data and AI makeover has led to transformative growth. Partnering with BCG, the company developed cutting-edge promotion methodologies and AI-powered solutions. Heineken’s Ronald den Elzen shares his insights on the company’s wide-ranging AI strategy.


Financial Institutions

Improving Lead Generation in Wholesale Banking

BCG built a fully automated solution to raise conversion rates and dramatically increase revenue growth.


Health Care

Harnessing AI to Accelerate Clinical Trials

As many herald a new “golden era” of medicine, one roadblock remains: the daunting complexity of conducting clinical trials. Syneos Health saw the enormous potential AI held when it came to accelerating the process. Baba Shetty, President of Technology & Data Solutions at Syneos Health, explains how BCG X helped them pave the way.

Sanofi’s Digital Transformation Journey

A global pharmaceutical company launched a transformation to create value at speed and scale—with the goal of generating hundreds of millions of euros in incremental profit.


Industrial Goods

Caldic’s Data-Driven Digital Transformation

The global distributor and solution provider partnered with BCG and BCG X to launch a data-driven digital transformation, providing personalized recommendations by customer and generating pipeline growth.

How Penske Is Driving a New Data-Centric Mobility Solution

When the mobility experts at Penske began building a new AI platform for their B2B customers, they partnered with BCG. Sherry Sanger, Penske’s EVP of Strategy and Marketing, explains how the company combines their data and expertise with evolving technology.

Reducing Operational Complexity with AI

Using AI-driven digital twin, a mining conglomerate saved $200 million and achieved a 10x reduction in demurrage costs.


Insurance

Empowering an Insurance Leader Through GenAI

New York Life partnered with BCG to see how GenAI, coupled with transformational governance, could deliver exceptional experiences as well as efficiencies across the enterprise—furthering the company’s growth and advancement as an industry leader.


Retail

At H&M, AI Stands for Amplified Intelligence

Arti Zeighami, former chief data and analytics officer for H&M Group and current director and partner for BCG X, explains how H&M went from a digital laggard to an AI industry leader—in just three years.

Driving Retail Sales Through a Driven Sales Force

BCG developed a new, AI-powered app to help our client improve its sales performance. So far, there’s a 90% satisfaction among users—and a potential $70 million upside.


Technology, Media, and Telecommunications


Travel and Tourism

BCG and KLM Bring AI to Life in Airline Operations

BCG deployed a diverse team of AI and technology specialists to help KLM turn its operations into a competitive advantage. The result was an increase in customer satisfaction and a decrease in operating costs.

Tech + Us: Monthly insights for harnessing the full potential of AI and tech.