To create competitive advantage with artificial intelligence, you need to rewire decision making and operations to extract value—and invest in human capabilities to make it stick. Explore BCG’s latest thought leadership on artificial intelligence to learn how to scale AI across your organization.
Dai Vu, BCG alumnus and current managing director, Cloud Marketplace at Google Cloud, says that customers are moving from experimentation to adoption of GenAI in customer service, marketing and content creation, and software development.
BCG’s survey of 1,400+ C-suite executives reveals that GenAI is quickly changing the way companies do business—and big gaps are emerging between the winners and the observers.
Today’s large language models are the just start of the GenAI revolution—companies need to prepare for what’s coming next: autonomous agents that work independently to achieve an assigned goal.
How can business leaders gain a competitive edge while building for the future? In this video series, BCG experts explore GenAI's potential across industries and functions.
The experiences of a hypothetical company illustrate how ensuring responsible AI practices can address challenges and create new opportunities.
AI is often described as a “black box,” but the regulations, frameworks, and guidelines surrounding it can seem just as mystifying. A new report provides clarity.
BCG’s third annual survey shows that companies are improving their responsible AI—but not fast enough.
Policymakers are mobilizing to address the risks of AI. How can companies ensure that the tangle of regulations won’t stifle beneficial uses of the technology?
Kaushal Kurapati, SVP of product management, generative AI, and search at Salesforce, and BCG’s Vikas Taneja discuss how GenAI is transforming work and what it will mean for business growth.
Dai Vu, BCG alumnus and current managing director, Cloud Marketplace at Google Cloud, says that customers are moving from experimentation to adoption of GenAI in customer service, marketing and content creation, and software development.
AI will require significant investment in data center and power generation capacity. Carlyle’s Pooja Goyal discusses the energy mix needed to meet these demands.
For business leaders, one of the biggest obstacles to scaling traditional AI and GenAI is changing people’s ways of working, explains Mary Martin, a managing director and partner at BCG with expertise in restaurants.
Retailers are increasingly using AI-powered solutions and dynamic pricing models to outperform rivals that rely on traditional tools and approaches.
For many companies, data governance is already a pain point, the work too manual and tedious. Generative AI increases the burden but, smartly applied, can reduce it instead.
Compared to other technologies, people interact with generative AI in new ways. We outline a design framework and testing methodology to help optimize the user experience.
Leonid Zhukov, leader of BCG’s Global AI Institute, and Sylvain Duranton, global leader of BCG X, explore the future of GenAI in this video series.
The Multiplier by BCG X
Join us at the intersection of innovation and experience with, where our seasoned experts provide deep dives into emerging technology topics.
By using AI to generate KPIs that are more accurately predictive than legacy performance indicators, companies are challenging assumptions about the drivers of business success.
We highlight six key enablers that can help the public sector unlock the transformative benefits of Generative AI for their organizations and communities.
To advance their marketing maturity, brands must embed data, conduct full-funnel marketing planning, and deliver technology-enhanced consumer experiences daily.
Companies need to use GenAI as an instrument, not a hammer, and focus on three initiatives that can deliver the most impact.
Tools like generative AI could work wonders for individuals, businesses, and society. But that bright future depends on our ability to develop AI responsibly now.
