With artificial intelligence at a crucial inflection point, BCG is helping organizations weave together human and technological capabilities to maximize value potential, productivity, and innovation from AI.
For BCG and our clients, the future of AI in business offers both a strategic tool to scale up value and a viable solution to our most pressing global challenges. Our artificial intelligence consultants treat every AI business transformation as a unique journey, shaped around an organization’s starting point, circumstances, and goals. To successfully deploy AI at scale and capitalize on the impact of AI on business, we prioritize a 10-20-70 approach that emphasizes algorithms (10%), tech and data (20%), and people and processes (70%). With these capabilities in hand, companies are embarking on AI transformation journeys that focus on ambitious targets and superior AI value creation.
C-suite leaders looking to maximize the benefits of AI in business and their value potential should be experimenting with AI as early as possible, capitalizing on near-term cost management opportunities. Our three interconnected value plays—deploy, reshape, and invent (DRI)—are designed to successfully scale predictive and generative AI and drive end-to-end business transformation. We reinforce DRI execution by strengthening clients' enterprise foundations—the underlying technology, people, and risk capabilities needed to support true innovation. Our DRI framework acts as a critical strategic asset for our AI consulting team, guiding clients to long-term competitive advantage through their own data, talent, and culture.
BCG is more than just a strategic consultant. Our clients benefit from our global ecosystem of AI and GenAI collaborations, including those with leading tech companies like AWS, Google, IBM, Microsoft, Salesforce, and SAP—and with AI-centered enterprises such as OpenAI, Anthropic, Articul8, LangChain, and Palantir. This ecosystem provides best-in-class GenAI enablement that ensures our clients’ ability to maximize investments and stay ahead.
Working together, we deliver unprecedented value across four critical transformation pillars: optimizing existing technology, reshaping business functions, inventing new business opportunities, and reimagining entire organizations. And with BCG X, our in-house design-and-build capability, we remain at the forefront of technology, offering practical solutions to companies that seek to transform their business with AI and develop customized, industrial-grade platforms.
